Going 18 years strong, Nu Image is where it is today because of its team. Built up of hardworking, passionate individuals, we’re able to deliver fantastic results to our clients and have a bloody good time while doing it.
Are you thinking of coming on board with us? Or maybe you’re already using our services but fancy getting to know us a bit better. Regardless of the reason, these meet-the-team posts offer you a peek into the lives and roles of the Nu Image folk.
In the third post in this series, meet Jess! She’s our UX superstar, illustrator extraordinaire, and resident craft queen. Learn more about the expert work Jess delivers within the production team, what drives her, and how she combats the challenges that can come with websites and their user journeys.
Tell us about yourself
Hi! I’m Jess (aka Jessy Bear, aka JB), and I’m the UX Specialist and Production Architect at Nu Image.
I know my title sounds like a mouthful, but in simple terms, I’m involved in many aspects of our production process. From structuring our websites and creating quote documents to testing sites, designing client social graphics, and helping manage projects – I’ve got my hands in a little bit of everything!
Outside of work, I’m a passionate illustrator, and you’ll often find me showcasing my designs at fairs around Norfolk. I focus mostly on lino carvings, but I dabble in digital illustration as well (check out @creative_dragon01 on Instagram if you are interested). I’m also an active member of the Nu Image book club and a huge animal lover with three slightly crazy dogs to keep an eye on.
Tell us about your role
As a UX specialist, I ensure that every website we create meets our high standards through rigorous testing. Beyond that, I collaborate with our digital marketing team, offering expert advice on optimising client websites to enhance user experience and drive conversions.
I also handle the creation of quote documents for potential clients interested in our services. Our directors, Ian and Emily, provide complimentary, no-obligation reports to those who want to learn more and I’m the one behind the scenes, conducting keyword research and structuring the new websites.
But that’s not all. I also design social graphics for our social media retainer clients and assist our Project Coordinator, Ben, with project management on various ad hoc tasks. Yep, I wear many hats – and I love it.
What do you enjoy about what you do?
The people. I’m lucky to work with an incredible team that brings passion, energy, and plenty of joy to the studio every day (along with the occasional sweet treat!). Beyond that, I’m a designer at heart – I thrive on creativity and love any opportunity to bring ideas to life.
Do you face any challenges in your role? How do you overcome them?
Identifying what’s causing a drop in website conversions can be challenging, but I always tackle it by taking a step back and viewing the site from the user’s perspective. My golden rule? If something catches my attention, even for a second, it’s likely to have caused someone else to stumble too.
What’s the most satisfying part of your role?
For me, it’s the thrill of seeing my ideas come to life. What starts as a messy collection of notes or a blank website structure transforms into something polished and impactful. Watching that evolution—from concept to creation—is incredibly rewarding.
Got any favourite work memories?
Working at Nu Image has given me more than just a job – it’s given me lifelong friendships. Some of my favourite memories come from our 24-hour challenges, where you truly get to know your teammates (nothing bonds you like staying awake all night!).
Then there are the legendary dress-up days; I’ll never forget walking into the studio on World Book Day and coming face-to-face with Dumbledore at Alex’s desk. And, of course, our summer BBQ party challenges, which are always packed with great food, inflatables, and the occasional non-fatal injury.
Need a hand?
Trust us when we say you want someone like Jess on your team; it’s why we’ve got her on our team. The good news is that by working with us, we’re essentially that extra member of your squad, delivering results you can really see (which is especially true with Jess, being a designer and all).
From coding new websites to improving user journeys to landing the top spots on search results pages, we’ve got you. To work with heroes like Jess, give us a call on 01603 859007 and let’s chat.