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Communication Informative Sensitive subjects Trusted

Communication Informative Sensitive subjects Trusted

Helping to promote Norfolk County Council’s ‘Get Checked’ campaign, our graphic designers produced promotional materials and an animation to encourage more people to get their blood pressure checked. Highlighting the risks associated with high blood pressure, the campaign required an engaging and informative approach to a sensitive subject.

To achieve this result, our designers combined warm colours with clean copy that quickly communicated the need to get checked. In addition to the posters which appeared across Norfolk, small informational cards including further advice and a quiz were produced to increase the reach of the campaign.

Branding the promotion, our designers also created a striking logo which incorporated a tick into the outline of a heart, a graphic which ultimately provided a strong identity to the ‘Get Checked’ campaign.

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